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The Why is the secret to getting in & getting the sale

Medical sales reps are often great at talking about their products with respect to “The How” and “The What.” However, it’s “The Why” that will get you in the door and gain a commitment for an evaluation or get you the order. In this episode, I discuss the power of “The Why” and how to … Continue reading The Why is the secret to getting in & getting the sale →
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Medical Sales Guru Podcast